Examples for Internet Marketing

Of those for-profit firms operating B2C Web sites, 60 percent use shopping cart management tools, much(prenominal) as catalogs, bill of fares, and credit card processing.

Business-to-business (B2B) sites on the Internet and the entanglement are electronic locations designed to facilitate the conduct of e-commerce between and among business firms. The value arrange for a company or an industry identifies the separate activities and functions involved in the make out of a product and the movement of that product to the end user. Each action at law and function identified in a value chain involves associated costs. The sum of the costs of all activities and functions involved in the manufacture and movement of a product to the customer represents t

Based on the questions asked of consumers, American Express appears to be targeting upper middle income and higher people. The three classifications of the business rapscallion indicate that American Express is targeting all sizes of businesses.

American Express. (2005). American Express. Accessed on the Internet on 2005-04-02 at: http:// base of operations.americanexpress. com/home/mt_ own(prenominal).shtml

American Express has well designed Web site. The enterprise rascal provides people accessing the site to select either personal or business financial services. Thus, American Express is targeting both consumers (B2C) and businesses (B2B). For current American Express card holders, the opening page provides a place to long on to the site, which provides current card holders with access to their accounts and the ability to request addition
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