Mobile Market

CONFIDENTIAL Opportunities & Overview of Mobile Industry in India Prepared for: October, 2006 No break apart of this presentation may be circulated, quoted, or reproduced for distribution Indian industrious telephony market has seen explosive growth in indorser base but low tariffs keep building margin pressure on operators… 120 Mobile Ph ace Subscribers (millions) 100 80 60 40 20 5.5 0.2 0.8 1.1 1.6 3.1 0.0 0 100.0 Per Minute Cellular Tarrifs (in US cents) 14.4 11.4 11 76.0 8.4 48.0 28.0 10.5 3.5 2.5 6.5 6.5 a di In sh de C la ng Ba na hi *Data for 2006 is till April Source: Telecom Regulatory liberty of India, Industry News, Zinnov Analysis 19 95 19 96 19 97 19 98 19 99 20 00 20 01 20 02 20 03 20 04 20 05 20 06 * N al ep s n ka an ta ve ut an is di k al iL Bh Pa M Sr 1 …this is because clean gross per user (ARPU) is going down due to falling skirt prices Illustrative strong margin/min, End 2005 1.6 1.4 1.2 1 0.8 0.6 0.4 0.2 0 1 Effective Margin/min Curently 0.25 0.9 0.8 0.7 0.6 0.

08 ARPU (2005) ARPU (2005) India has one of the lowest winding India has one of the lowest mobile skirt tariffs in the world resulting in phone tariffs in the world resulting in low Average revenue enhancement Per User low Average Revenue Per User (ARPU) (ARPU) The enigma is that despite the The problem is that despite the average use of mobile phones being average use of mobile phones being the highest at 287 minutes a month, the highest at 287 minutes a month, India has an average rate per user India has an average rate per user (ARPU) of nigh $8 compared to (ARPU) of around $8 compared to spherical average ARPU of $ 21. global average ARPU of $ 21. in that location was a decline of 7.4% in There was a decline of 7.4% in ARPU in 2005 since 2004 ARPU in 2005 since 2004 The ARPU would fall out to drop The ARPU would continue to drop by about 5% turn tariffs will by about 5% while tariffs will decrease further... If you want to get a respectable essay, order it on our website: Orderessay

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