Tuesday, January 29, 2013

Environmental Factors

Running head : MARKETING DECISIONS and Marketing Decisions[Name of student][Institutional information]ENVIRONMENTAL FACTORS AND MARKETING DECISIONSNike is genius of the leading international companies that sell different sports apparels . The company conducts twain domestic and global marketing so that regular clients go out continue to patronize their products , new clients will decide to write Nike as their first choice for sports apparels , and prospective clients will lodge in note of the brand and eventually purchase their own items . On a general scale , Nike markets its brand by exploitation popular athletes as their endorsers and models However , domestic marketing typically includes local sports icons endorsing Nike products on specifically tar have goted locations and events as well as through advertisements in public locations such as billboards on the major streets of key citiesOne of the high-level domestic environmental factors which fire affect the marketing purposes of Nike is the economic conditions of the country .
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In more recent times , the meltdown of the Ameri scum bag economy has adversely impacted the manufacturing industry . Being a part of that industry , Nike is facing the difficult task of surmounting the economic challenges of marketing the products condescension the high probability of a low performance of the sales . However , the same adverse condition of the economy can also positively influence the course of the marketing decision of Nike especially among its local organizational leaders . That is , the economic crisis in the country can serve as the core undercoat or theme of the marketing strategies that will be...If you want to get a full essay, order it on our website: Orderessay

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